Internet Marketing Articles
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Mobile Marketing and Your Business
- Thu, 11 Mar 2010 20:31:00 -0600 - Mobile Marketing is a new trend in marketing a business. According to reliable researches, the number of people using cell phone is more than those using computers. Thus, mobile marketing can be considered as having a wider network when compared with internet marketing. Mobile marketing is most ideal for businesses that target young and professional customers, so business owners need to contextualize marketing strategy as well.
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Business Card Marketing Ideas to Generate Leads
- Thu, 11 Mar 2010 16:59:00 -0600 - We are in an economic crunch right now and your car dealership may have been among the many small businesses affected by low profit margins. In this kind of situation, buying new cars (or even used one for that matter) may not be among the top priorities of many people.
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Promotional Lip Balm - A Unique and Distinctive Giveaway
- Thu, 11 Mar 2010 16:55:53 -0600 - Sometimes people just get fed up with the usual promotional items they are receiving from the different companies around such as pens, badges, bottles, etc. A company that has been created and nurtured through the years needs a promotional tool that is unique and distinctive. It has to be something that people could easily recognize and connect it to your company just like promotional lip balm.
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Promote Your Business Using Logo Custom Promotional Hardware and Tools
- Thu, 11 Mar 2010 16:32:39 -0600 - Promoting the products and services of your company can be a tedious and expensive undertaking. Since marketing work is a year long venture, you need to make sure that there is enough budget for your company to keep up with the task of pushing your business to your intended market. However, if the lack of funds is an issue that needs to be addressed, promotional hardware products and tools should be worth your consideration.
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Conference Folders - The Ideal Choice For Your Seminar
- Thu, 11 Mar 2010 16:32:18 -0600 - Trade shows, conferences, and seminars are events that are often planned by companies looking forward to promoting a new product line or a new service. These companies go to great lengths to make a good presentation. One item that some companies miss is conference folders. Why do companies need them? These useful products can contain the following items that tie in with them. These items consist of: notepads, pens, and many other things.
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Decorate Your Showroom With Custom Photo Wall Graphics
- Thu, 11 Mar 2010 16:32:04 -0600 - Though your car dealership might be full of gorgeous vehicles that are enough to entice onlookers to check your displays out, you still need to decorate your entire showroom. You have to make it more exciting and unforgettable for people who are checking out your vehicles.
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Tips on Promotional Coupons For Business Cards
- Thu, 11 Mar 2010 16:16:53 -0600 - Handing out business cards is one of the most common yet effective ways of sharing your company's or personal information to potential clients. It is typical for business owners to introduce their enterprise (to clients or other businesses) using these card prints. Business cards also play an important role in creating a good impression among prospective clients.
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Promotional Water Bottles - Thirst No More For Your Customers
- Thu, 11 Mar 2010 15:08:15 -0600 - You are probably wondering how promotional water bottles became an advertising item. Whoever had this idea; it is definitely a magnificent one.
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How to Make a Powerful Impression Outside the Trade Show Booths
- Thu, 11 Mar 2010 15:04:34 -0600 - A successful trade show exhibit is one that makes an impression inside as well as outside the event hall. By making the most of pre and post event marketing, exhibitors can reap increased benefits and a higher ROI from their trade show booths.
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Promotional Products Are the Best Way to Build a Brand
- Thu, 11 Mar 2010 14:58:46 -0600 - Mugs with a company logotype anyone? Are you cutting budgets this year? Are you being told to hold back on marketing spend? In tough times, the best investment your marketing department can make spells Promotional Products, and according to a recent study it's a far better and cheaper brand builder than any TV commercial or brochure.
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Putting Google Buzz to Good Use For a Small Business
- Thu, 11 Mar 2010 14:58:18 -0600 - Google Buzz has the potential to affect marketing. The buzz surrounding Google Buzz is amazing right now.
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The Orthodontist's Marketing Model
- Thu, 11 Mar 2010 14:56:45 -0600 - I thought I'd have to be content to get one referral, service that one, then go find another one. But I wasn't happy with that, because it wasn't the way the orthodontist got his referrals! He had a steady stream of referrals from his dentist, and that is the way I wanted to market!
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What to Consider When Choosing Gifts For Promotion
- Thu, 11 Mar 2010 14:54:02 -0600 - A few companies choose to give gift cards, free business services, or items like gift baskets. While these gifts are much valued, they do nothing to build consumer loyalty or improve your company's awareness.
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Market Your Brand by Using Promotional Key Rings
- Thu, 11 Mar 2010 14:50:32 -0600 - These sites are very easy to use and you will be able to find the right method and design for your key ring which will create a positive impression about your company. These websites will also give you a hand in personalizing your promotional item for consumption.
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Business Promotional Items - Catch the Appeal of Consumers
- Thu, 11 Mar 2010 14:42:26 -0600 - Business promotional items have become an important factor in the marketing campaign of a company. They have proven to help increase favorable response among its recipients and improve brand recall in almost all forms of business. Studies have even shown a higher return of investment for companies distributing promotional items than those that opt to use the traditional advertising like through television and newspapers. It only goes to show that consumers trust companies who are giving away products useful in their homes than those that are just being endorsed by celebrities.
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Promotional Products - Targeting the Market in a Unique Way
- Thu, 11 Mar 2010 14:42:07 -0600 - Even if your company is already established, it does not mean that you do not need to employ any type of promotional strategy anymore. There are various marketing tools that are available nowadays which can significantly boost the image of a business and this includes the use of Australian promotional products. These items can easily help send the message across no matter what type of products or services that your company offers.
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Network Marketing For Business and Pleasure
- Thu, 11 Mar 2010 14:38:09 -0600 - Networking on Social sites can be fun and create business for you at the same time. Network marketers that are trying to have a successful network marketing business are finding out the value social sites and are looking for ways to use it like a professional. Network marketers are wanting to know more about how to avoid the things that are looked down upon and don't want to be seen as unprofessional.
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Become a Top Wedding Planner - 5 Steps to Turn Bridal Fair Raffle Entrants Into Potential Clients
- Thu, 11 Mar 2010 14:34:11 -0600 - If you marketed your wedding planning business in a bridal fair and collected names and contact information when you raffled off a prize, you need to read this article. It may help you turn those contact names into clients.
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Printed Balloons - Reasons to Use Them
- Thu, 11 Mar 2010 14:20:56 -0600 - In a company, the employees are always expected to allocate an amount of money for advertising and promotional purposes because it is a fact that they will not survive the competitive world without employing the right marketing strategies. It therefore means that the company has to find ways to get to the people on their own to introduce the business. This is where marketing and promotional items like printed balloons help in accomplishing this objective.
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Pamper Promotional Products - Recognizing Women's Effort
- Thu, 11 Mar 2010 14:14:40 -0600 - When you think of giving away gifts as promotional items, make sure that you are creative enough to capture the consumer's desire. Promotional items are supposed to be a thank you gift given to valued clients and prospective customers for the support they gave or will be giving the business. As such, a carefully designed and created item will make the consuming market appreciative of what you will be giving. They should feel that they are valuable to the business and that they only deserve the best from you.
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Holistic Practitioners - Do You Offer a Discount For Sessions?
- Thu, 11 Mar 2010 14:13:08 -0600 - I admit, sometimes I'm skeptical when I hear a new idea. Other times it takes me awhile to implement something I've never done before in my practice. That was the case last year when I took some business coaching and my coach encouraged all the business owners and consultants (I think I was the only Holisitic Practitioner in the group) to create high-value session packages, and not just offer single sessions to potential clients.
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Viral Marketing Success Stories II
- Thu, 11 Mar 2010 14:09:37 -0600 - In this article we will continue our list off viral marketing success stories, and the lessons you can learn from them. Apply what suits you and suits your brand and take note of those who don't, often you can use them if you think hard enough.
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Promote Your Business Using Custom Logo Promotional Healthcare Products
- Thu, 11 Mar 2010 14:06:29 -0600 - Keeping the body healthy and in the pink of health is both the usual and important topics today. Everybody goes out of their way different to do something to improve their health. You can take advantage if this current trend by making your own promotional healthcare products for your business. With this, you can make your brand popular while helping your clientele maintain their healthy lifestyle.
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Under-The-Radar Marketing on Amazon
- Thu, 11 Mar 2010 13:09:09 -0600 - Amazon.com, the online book and entertainment super-store, is good for much more than shopping if you're a savvy marketer. Take advantage of community participation to gain important perspectives and feedback from your customers and competitors.
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Printed Notepads - A Simple Way of Getting the Company's Message Across
- Thu, 11 Mar 2010 13:09:04 -0600 - When thinking of a promotional item for your business, you should be very careful in considering the targeted market and what their needs and wants are. You cannot just hand out the items to consumers without knowing what type of people they are because you need to choose something that is useful for them.
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Marketing Ain't About Your Logo! It's About Your Story
- Thu, 11 Mar 2010 11:57:32 -0600 - Marketing is about the story you tell your customers, and the stories they tell about you. If there's a big gap between who you say you are and who customers say you are, you have a problem. Marketing isn't branding; it's about the story you use to connect authentically with your customers. So if your branding isn't working, the problem is your messaging.
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Water Bottles Market Your Company to the Masses
- Thu, 11 Mar 2010 11:43:11 -0600 - When you buy a newspaper ad, you pay several hundreds of dollars and you are able to market yourself to a few hundred people. Essentially, you are paying one dollar for each customer. When you advertise on television, you pay thousands and reach a few thousand.
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Guide to Using Promotional Holiday Giveaways For Business
- Thu, 11 Mar 2010 11:37:10 -0600 - The holiday season is that time of the year when everybody is in a happy mood, and wherever you go, there will always be a festive occasion. As such, you can take advantage of this occasion by making your business known to the market. Create your own promotional holiday items and make your brand popular while your clients are in a cheery mood!
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How to Find a Legal Marketing Mentor
- Thu, 11 Mar 2010 11:04:51 -0600 - With social media on the upswing and the reach of the Internet at our fingertips, it's easier than ever to find a marketing and business development mentor-whether it be in person or online. Here are a few ideas to consider on your search...
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The Three-Letter Word That Can Change Your Life
- Thu, 11 Mar 2010 10:58:07 -0600 - Are you in the sales, marketing or teaching professions? Do you ever give presentations or speak in front of groups of people? Are you involved in a personal relationship with someone? If so, then there is a three-letter word that can change your life for the better.
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How to Choose a Lanyard For Your Organization - Which Style Should You Select?
- Thu, 11 Mar 2010 10:23:06 -0600 - A laniard or lanyard, as it is more commonly known, is a type of cord worn around the wrist or neck to carry something. Lanyards have become very popular in recent years due to security issues as well as a rising interest in their convenience for holding small items that are needed daily.
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Customer's Guide For Hiring the Best Storage Facility
- Thu, 11 Mar 2010 10:21:38 -0600 - If you have been looking for a Concord storage unit then read our guide for hiring the best facility. In this article, we have included some tips to help you get the best deal.
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A Lanyard and Its Many Uses
- Thu, 11 Mar 2010 10:05:32 -0600 - A lanyard might not seem like an important product in an age when most things are computerized to some extent. The opposite is true; it is indeed a useful item.
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Jewellery Dreams
- Thu, 11 Mar 2010 10:05:11 -0600 - The most common reason for business owners and their businesses, including myself, to not reach their goals is NOT because we don't dream deep enough or real enough, but simply that the dreams haven't been defined into goals clearly. Another reason business owners give is lack of time.
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Influences of Technology on Marketing Management - Place and Promotion
- Thu, 11 Mar 2010 08:54:53 -0600 - Perhaps the biggest way that advance in technology and increased internet access has influenced marketing is through customer input and interaction with companies and product manufacturers. The internet has essentially given a voice to the consumer, as well as a great deal of information and choice about products that are sold today.
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Powerful Promotional Products
- Thu, 11 Mar 2010 08:32:11 -0600 - Promotional products above all other forms of advertising offer longevity. This has been proven time and time again. You do not need a massive budget to start and the results will keep showing for many months to come; this by far out-stretches instant advertising such as television or radio. But how can you make the promotional products you choose to have the most "bang for the buck"?
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Marketing KPIs That Drive Performance in the Right Direction
- Thu, 11 Mar 2010 08:03:53 -0600 - Two examples of ways to set up your marketing budget as a KPI model to ensure measurement of results and get a good return on your marketing effort. A retail example leads from foot traffic through to share of wallet to estimate sales opportunity and achievement.
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101 Marketing Strategies
- Thu, 11 Mar 2010 08:03:43 -0600 - Before marketing your campaign you need the right information and places to successfully advertise your product, service or company to meet the required goal you are seeking. Below we have provided you with a 101 Marketing Strategies that include Internet marketing strategies, business marketing strategies as well as offline marketing strategies to help you meet your marketing goal.
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Pros and Cons of a Stand Alone Sales Page
- Wed, 10 Mar 2010 22:30:03 -0600 - As a product developer and seller, it can be a challenge to determine where you want to promote your products (or services). What is THE best option is to create and promote a sales page or sales letter.
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Pros and Cons of a Stand Alone Sales Page
- Wed, 10 Mar 2010 22:30:03 -0600 - As a product developer and seller, it can be a challenge to determine where you want to promote your products (or services). What is THE best option is to create and promote a sales page or sales letter.
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Boosting Your Target Market and Sales
- Wed, 10 Mar 2010 21:39:34 -0600 - Online businesses have but one or two goals and that is to increase sales and profits in the best way possible. Learn the three things you can do to help increase chances of making a sale.
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Nine Steps Towards Effective Marketing
- Wed, 10 Mar 2010 20:11:56 -0600 - Your product or service offering is the starting point of the marketing process. It is important to offer something of value to potential customers.
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Why Infomercials Work
- Wed, 10 Mar 2010 20:10:35 -0600 - Have you ever bought something on an infomercial? Chances are you have. It's truly amazing that hundreds of millions of dollars each year is spent on products sold through infomercials. It is big business. But did you ever stop to think how in 28 minutes and 30 seconds they can take you from not knowing of their product to picking up the phone and placing an order?
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Top Ten Spring Promotional Products Ideas
- Wed, 10 Mar 2010 18:31:48 -0600 - Spring is a time for hope and growth. So when thinking of ways to grow your business, consider spring themed promotional items to show off your logo, message or contact information.
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Promote Your Business Using Logo Custom Light Up Products
- Wed, 10 Mar 2010 18:13:59 -0600 - Making a brand popular to the target market often takes a lot out of the business who's making the advertisements. Most of the time, brands tend to spend a hefty amount of money in making their own marketing material. Aside from that, businesses worry too much on how to get novel, useful and effective products to do their promotions. With these in mind, promotional light up products would be perfect items that can suit to all the marketing needs of your business.
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Your Target Audience - Who is it You Are Talking to?
- Wed, 10 Mar 2010 17:38:11 -0600 - Whether you are building a bricks and mortar business or an online business - it is imperative to KNOW WHO YOUR TARGET AUDIENCE IS. Who is it that your product or service can help today? So many business people fail to understand this concept and, as a result, they are not as successful as they could be - in fact many fail. Let's look at the definition of a Target Audience and how know this can help your marketing efforts.
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Three Ways to Market For Next to Nothing
- Wed, 10 Mar 2010 17:32:15 -0600 - Getting the word out about your business without spending a fortune is a challenge for most entrepreneurs today, but it can be done. Using time, energy, creativity and a little persistence can net you new clients and improve your bottom line almost for free.
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LED Signs Are the Better Marketing Solution For a Business
- Wed, 10 Mar 2010 16:39:02 -0600 - No matter the size of a business, using LED signs will surely help an owner increase revenue and allow the establishment to grow. With an array of benefits that such a product presents, using LED lights for advertising is indeed the effective solution for a more attractive marketing signage.
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Marketing Your Coaching Business Successfully
- Wed, 10 Mar 2010 16:31:39 -0600 - Just like any business, a coaching business is not a get-rich-quick scheme; it takes hard work to put together and keep together, and takes constant marketing attention. Perhaps you have some clients you are coaching right now and you are seeing a steady stream of income. However, you need to keep in mind that eventually these clients will move on and you will need new ones lined up and ready to go.
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Choosing a Promotional Products Company
- Wed, 10 Mar 2010 15:57:56 -0600 - Promotional products have been going ever since the 18th century when George Washington used promotional buttons in his presidential election. Ever since, companies have been using give away type items branded with their logo to reinforce an advertising campaign.
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How to Easily Identify Your Target Market
- Wed, 10 Mar 2010 15:53:51 -0600 - As a new online business owner or even if you've been marketing online for a while, one very overlooked marketing strategy to attract clients and prospects is identifying your target market for your niche. Three questions have to be asked. Who is your target market?
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Maximize Your Business With Giveaways
- Wed, 10 Mar 2010 15:44:59 -0600 - By now, you've probably seen a number of Giveaway events being promoted online and promotions turning up in your mailbox every few minutes. They all have names that make them sound like they are a brand new, marvelous event and that you will lose out big-time if you don't get right over there and grab your free software and e-books.
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Marketing Made Simple For the Small Business
- Wed, 10 Mar 2010 15:10:05 -0600 - Cut through the marketing confusion. Create a market culture for all employees. Simple marketing exercises. Deliver simple marketing techniques at no cost. Create the conditions to make selling easier.
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Mobile Bartender Business Card Tips
- Wed, 10 Mar 2010 15:04:01 -0600 - Bartender Business Cards are a must for your Mobile Bartending business. Your business card will serve as a catalyst for Word-of-Mouth Advertising and Referral Marketing.
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Mobile Marketing on the Move
- Wed, 10 Mar 2010 14:35:37 -0600 - The ways of marketing have changed a lot over the years with new ways being adopted to influence the customer and reach higher sales figures. One such technique is mobile marketing. Any marketing practice in which any mobile device or network is used by organizations to effectively communicate with the customers can be termed as mobile marketing.
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Viral Marketing Vs Conventional Marketing
- Wed, 10 Mar 2010 14:35:14 -0600 - To use your marketing tools correctly you have to know the difference between them, as well as how to use each tool in a way that yields maximum effect. In this article we will discuss the difference between viral marketing and conventional marketing, and the appropriate ways to use them.
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Affordable Marketing Tools For Strip Centres
- Wed, 10 Mar 2010 14:34:44 -0600 - Today, without an effective marketing program, a strip retail centre cannot compete. Regardless of the size of a centre or marketing budget, there are ways to compete and also boost the bottom line.
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Viral Marketing Pitfalls
- Wed, 10 Mar 2010 14:34:39 -0600 - Viral marketing can be a great tool for your business, but like everything else you need to be careful when you use it. Viral marketing can backfire horribly if you use it in an irresponsible way. Here are the most common viral marketing pitfalls that you need to avoid.
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Small Business Marketing Advice - Gold Or Garbage?
- Wed, 10 Mar 2010 14:33:37 -0600 - There is no shortage of people who are churning out advice on how to do small business marketing or which small business marketing ideas will improve your business. Before you begin to utilize or implement any of their marketing tips or suggestions you need to ask yourself some important questions. You will want to use the tried and true who, where, when, why, what and how.
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You Can Market Local Business Using Online Surveys and Quizzes
- Wed, 10 Mar 2010 14:26:08 -0600 - A business website can be, and should be, used for much more than just featuring what a company does. To market local business using a few creative ideas like surveys and quizzes is not only effective but also inexpensive.
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Could This Be Blocking Your Marketing Results?
- Wed, 10 Mar 2010 14:17:02 -0600 - We could spend countless hours attracting prospects and then converting them into customers. After all of this effort some of us stop them dead in their tracks from giving us their money.
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Strategy Meets Rock and Roll
- Wed, 10 Mar 2010 13:36:52 -0600 - How can companies create raving fans like those of the Grateful Dead? It turns out, there was some structure and surprise in their enterprise.
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Using the Power of 'Social Proof' to Influence Customers and Buyers
- Wed, 10 Mar 2010 11:50:42 -0600 - People are influenced to do something by what other people do. This is known as 'Social Proof' which can be leveraged to influence customers and buyers for greater marketing and sales success.
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Your Planning To-Do List For a Teleclass Or Webinar
- Wed, 10 Mar 2010 11:39:36 -0600 - Before you decide to hold your own *free* or paid teleclass or webinar, be sure to sit down and write out a to-do list beforehand. Trust me... I've done this before and plan on hosting more and more *free* and paid webinars in the future.
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Heads-Up For Reference Groups
- Wed, 10 Mar 2010 10:57:55 -0600 - Reference groups influence people's thoughts and behaviors. However, not all reference groups are equal. Learn the four criteria for classifying reference groups and explore how to determine who is influencing your target markets.
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What the Oscars Can Teach Us About Marketing
- Wed, 10 Mar 2010 10:45:59 -0600 - Watching the Oscar's last night, I walked away with some great tips on marketing and advertising. Here is what I learned.
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Attraction Marketing Removes the Frustration of Chasing Down Your Friends, Family and Total Stranger
- Wed, 10 Mar 2010 10:36:08 -0600 - Attraction marketing is the complete opposite of what most people do in business today. Most are doing more repelling than attracting. If you're reading this you have probably been taught to hit up family and friends to buy your product, try your service and switch their plan etc, etc, etc. Whether this is the first time you have gone into business or one of multiple times, your friends and family don't want to hear it.
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Your Legacy is at Stake
- Wed, 10 Mar 2010 10:34:00 -0600 - In this article I will show you the most simple path to marketing your business you may have ever experienced. When you woke up this morning what did you think first? What was the first thoughts that ran through your mind? (OK, now we are all human- mine was Nooo! Because the puppy was eating trash- lol) what I mean is when you are finally awake and clear headed.
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Promotional Tote Bags - Convention Giveaways That Are Eco Friendly
- Wed, 10 Mar 2010 10:13:47 -0600 - How are your customers going to remember you at a trade show? We all know that that when you go to a trade show or convention that we just get a bunch of business cards and they usually end up lost on the desk or in the trash. Why not give your potential customers something that will keep you on their minds.
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The Mechanics of Promotional Pens - The History and Function of Fountain Pens
- Wed, 10 Mar 2010 10:02:18 -0600 - In today's computer age of e-mail and text messaging, the art of handwriting appears to be going out of style. Yet, it wasn't long ago that the fountain pen was "standard issue" for school children to learn proper penmanship. In spite of the emergence of the ballpoint and numerous other technological advances, these promotional pens have remained the premier choice for personalised gifts for several decades.
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Promotional Radios & MP4 Players Will Get Your Customers Singing Your Song
- Wed, 10 Mar 2010 09:47:09 -0600 - Promotional radios, MP3 and MP4 players printed with your logo and details are a spectacular way of getting your brand in front of your customers. Some are very inexpensive while others make excellent executive promotional Christmas gifts or end of year gifts for your top clients. Here I would like to tell you about some of the more popular promotional radios available to promote your business.
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Enjoy Success With Premium Business Cards
- Wed, 10 Mar 2010 09:05:38 -0600 - Have you understood the real power of a premium card and are craving to get one for yourself? But, before selecting one it's imperative to control your excitement and engage your brain.
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Marketing Basics - Mug Printing
- Wed, 10 Mar 2010 08:55:13 -0600 - Promotional mugs have become a very popular way for companies to get easy advertising. By investing in logo-printed mugs, a business is able to use them as give away items or sell them for a direct profit. Giving away printed products can be a great way to promote the company name, even though the company may be taking a loss on the price it costs to have the promotional gifts made.
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Creating a Long Term Marketing Action Plan
- Wed, 10 Mar 2010 08:54:13 -0600 - Many entrepreneurs and business owners think of marketing as an extra, an afterthought, something to focus on when there is extra money to spend on incidentals. The truth is that for a company to be successful (first and foremost) marketing matters. It is a business essential. The question should never be if a company should market, but how.
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Survey Your 'Non' Customers For More Sales
- Wed, 10 Mar 2010 08:52:22 -0600 - What can you learn from people that never buy from you? A small investment in time to survey your 'non' customers has the potential to increase your sales conversion rates and revenue without the need to spend more money on promotional activities!
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3 Marketing Lessons From Lady Gaga
- Wed, 10 Mar 2010 08:48:46 -0600 - At just the age of 23, Stefani Joanne Angelina Germanotta more or more frequently known as Lady Gaga has rocketed to global fame is less than two years. Playing piano by ear from the age of 4, she went on to write her first piano ballad at 13 and began performing at New York nightclubs at the age of 14, she has now recently thrashed Billboard's record as the first artist to have her first five singles to each number one.
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Giving Products Away For Free - How to Do it Right
- Wed, 10 Mar 2010 08:30:19 -0600 - The concept of giving things away for free can seem completely foreign to some people, especially those who are business-minded. However, giving away promotional gifts printed with a company logo can be an excellent way to gain on-going advertising for a very low price.
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Corporate Diaries - The Perfect Promotional Gift
- Wed, 10 Mar 2010 08:29:25 -0600 - Tried and tested, the diary is probably one of the most popular choices for businesses to have branded. And with good reason, what other promo item can be used every day, all year round?
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Marketing With Printed Diaries Into 2011
- Wed, 10 Mar 2010 08:28:39 -0600 - To promote your business you need a plan to advertise both your company's product as well as your company's image. When creating a marketing plan it is ideal to consider the best way to advertise in a subtle yet effective way.
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Silicone Wristbands As an Advertising Tool
- Wed, 10 Mar 2010 08:28:26 -0600 - You can't walk down a street these days without seeing one of those silicone wristbands with some kind of writing on them. You may be wondering how in the heck they even got started at being an advertising tool. It's not as odd as it may sound.
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Which Marketing Strategy is Right For Your Business?
- Wed, 10 Mar 2010 08:28:01 -0600 - One of the simplest ways to start out with marketing your company is an effective promotional gift. Understand why with this article.
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Who Are My Key Clients?
- Wed, 10 Mar 2010 08:24:02 -0600 - An easy way to increase the efficiency of your practice is to focus your marketing attention on key clients and important intermediaries who offer great potential for high quality referrals. So how do you go about analysing and identifying key clients and intermediaries?
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Using Promotional Clothing to Promote Your Business, Brand Or Event
- Wed, 10 Mar 2010 08:10:50 -0600 - Many companies often overlook the promotional aspects of using their own work wear and safety wear to display their logo or company message, even if they have their team travelling the country, day after day and week after week. Every chance a company has to get its brand across should be taken, and we look at a few ways in which you can use your company clothing items to really get the message across. With every bit of advertising space now costing more and more, quite a few companies overlook the fact that they have a team of employees...
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The Key to Developing a Social Media Strategy
- Wed, 10 Mar 2010 08:07:42 -0600 - Social media is now making its way in invading the marketing and promotion of companies, brands and even organizations to anywhere in the world. Social media is now one of the top tools in reaching out to current and prospective customers and educating them with the kind of business that you have and the product and services that you are offering and selling.
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Lead Time Calculators Are a Great Tool to Plan Your Work
- Tue, 09 Mar 2010 22:02:26 -0600 - Promotional Lead Time Calculator Wheel and Conversion Discs printed with your company name and logo. Perfect gifts for corporate and industrial customers.
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How to Prospect in the New Economy
- Tue, 09 Mar 2010 21:48:26 -0600 - Prospecting in the new economy has changed. While buyers are slower to make buying decisions, they are still buying. Here's the key question that business owners and sales people have to ask themselves.
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Strategies That Will Have Your Customers Selling For You
- Tue, 09 Mar 2010 21:46:28 -0600 - The most successful companies have more than just customers. They have fans. These fans can be your best, least costly sales people around. This article explains just how to create such valuable customers.
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Social Marketing Superstar Using E - Book and Videos
- Tue, 09 Mar 2010 21:14:01 -0600 - Driving traffic to a website nowadays is easier. Before, the only choice we had was to play around with search engine optimization or pay per click marketing. But when the marketing tactics are becoming common, different developers are able to locate the potential crowds of buyers leading them to the desired pages you want and making them the social marketing superstar. Not only that, so that the viewers can get more benefits as well as the developers, they build opt-in forms so followers will become their loyal customer.
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Resell Business Opportunities
- Tue, 09 Mar 2010 19:40:34 -0600 - In the business world, and the way business is conducted today, many people like to go out and buy businesses with intentions to resell them down the road. Their plan is to most likely buy the business and use some different marketing techniques that they may have learned over the years, and get the business to the top of its game.
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Giving & Receiving Powerful Testimonials
- Tue, 09 Mar 2010 19:30:15 -0600 - The road to visibility for you and your business is paved with solid relationships. The days of hard selling and spam tactics have been left behind as we enter the new era of permission marketing and truth telling instead of "selling".
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Three Ways to Time Business and Product Launches Perfectly
- Tue, 09 Mar 2010 18:51:05 -0600 - Premature genius is one of the most overlooked challenges of launching new business, products and services. Launch too early and no amount of marketing and development spend will get you to take off.
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How to Advertise Your Business Year-Round With Promotional Calendars
- Tue, 09 Mar 2010 16:48:23 -0600 - Once again the time is coming up to start thinking about the holiday season and your plans for it. One of the most powerful promotional gifts you can hand out for the holidays is a calendar. Calendars as promotional gifts are very high-impact and relatively low cost way to promote your business, charity or club 365 days a year. When you give a calendar imprinted with your organization's information to a client or supplier you can rest assured that you have given them a promotional gift that they will appreciate and use throughout the year.
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Leather Business Card Holders - Know Your Quality
- Tue, 09 Mar 2010 16:37:01 -0600 - I'm a business owner and when I carry around my business cards, I always like to carry them around ina business card holder. Many people shoo away this idea, because they feel that they don't need one. Let me explain on why you should consider one.
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Making the Right Offer With Customer Loyalty Cards
- Tue, 09 Mar 2010 16:35:36 -0600 - Consumers have their own individual way they like to shop and buy merchandise. Many industries host such a vast majority of outlets making the competition sometimes fierce vying for customers and satisfaction to boost profits. This is where many companies have strategically developed customer loyalty cards in an effort to be favored over others.
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Promote a Healthier Lifestyle With Fat Belly Stress Balls
- Tue, 09 Mar 2010 15:59:05 -0600 - One of the most popular UK manufactured stress relievers is the fat belly! These fun shapes are manufactured to the highest standard and the print quality is also second to none! Whether you are promoting a gym, fat camp, a weight loss centre or a diet plan, these eye-catching shapes literally demand to be squeezed.
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10 Promotional Stress Balls For Promoting Health Awareness Campaigns
- Tue, 09 Mar 2010 15:59:05 -0600 - It may not come as a surprise to you that one of the most popular uses of promotional stress balls is to promote healthy living. With so many heath themed stress shapes available, this makes sense. Stress toys come in over a thousand different shapes and there are plenty of health themed shapes.
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Information About Promotional Golf Umbrellas
- Tue, 09 Mar 2010 15:59:05 -0600 - There are few better ways of promoting your organization or business than with promotional golf umbrellas. Golf is a popular sport so giving these promotional gifts to your golfing customers will ensure that they are used often promoting your brand when they are. A lot of business is done on the golf course so having customers that use your printed umbrellas on the course ensures excellent brand building opportunities for your business. These very popular business gifts are the ideal corporate gift for getting your logo and details out and about.
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Peach Shaped Stress Balls - An in Depth Look at These Popular Promotional Stressballs
- Tue, 09 Mar 2010 15:59:04 -0600 - The fuzzy fruit that tastes so good and healthy fruit drinks, alcoholic cocktails and sweet and savoury food is available as a stress ball. Of course these popular shapes are not fuzzy like the real thing but they are still fun to squeeze. Just like many fruit shaped stressballs, they are popular with a lot of different types of companies. From food transport to food supply, from restaurants to popular bars and clubs, from holiday firms to organisations promoting a health lifestyle, peach shaped squeeze ball so the job brilliantly!
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Choosing Industry Specific Promotional Gifts With Purpose
- Tue, 09 Mar 2010 15:59:04 -0600 - In order to have a successful business it is imperative to show how much you value your clients, suppliers and customers because they are the lifeblood of your business. If they know how much you appreciate their time and/or custom they will continue to play a small or big role in your business's success. One way to show them your appreciation is giving them promotional gifts, which are a very customized way of saying you value their business.
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The Basics - Why Stress Balls Are Fantastic Promotional Gifts
- Tue, 09 Mar 2010 15:59:04 -0600 - Stress balls are an excellent way to relieve physical and mental stress and squeezing a malleable stress ball is an excellent distraction from a tiring day or an annoying situation. You don't have to just squeeze a stress ball to relieve your frustration; you can also toss or throw it without causing damage. Because they are small, stress balls can be carried in a purse, coat pocket or briefcase. They can also be a great source of amusement even if stress is not a problem for you.
- Mobile Marketing and Your Business
- Thu, 11 Mar 2010 20:31:00 -0600 - Mobile Marketing is a new trend in marketing a business. According to reliable researches, the number of people using cell phone is more than those using computers. Thus, mobile marketing can be considered as having a wider network when compared with internet marketing. Mobile marketing is most ideal for businesses that target young and professional customers, so business owners need to contextualize marketing strategy as well.
- Business Card Marketing Ideas to Generate Leads
- Thu, 11 Mar 2010 16:59:00 -0600 - We are in an economic crunch right now and your car dealership may have been among the many small businesses affected by low profit margins. In this kind of situation, buying new cars (or even used one for that matter) may not be among the top priorities of many people.
- Promotional Lip Balm - A Unique and Distinctive Giveaway
- Thu, 11 Mar 2010 16:55:53 -0600 - Sometimes people just get fed up with the usual promotional items they are receiving from the different companies around such as pens, badges, bottles, etc. A company that has been created and nurtured through the years needs a promotional tool that is unique and distinctive. It has to be something that people could easily recognize and connect it to your company just like promotional lip balm.
- Promote Your Business Using Logo Custom Promotional Hardware and Tools
- Thu, 11 Mar 2010 16:32:39 -0600 - Promoting the products and services of your company can be a tedious and expensive undertaking. Since marketing work is a year long venture, you need to make sure that there is enough budget for your company to keep up with the task of pushing your business to your intended market. However, if the lack of funds is an issue that needs to be addressed, promotional hardware products and tools should be worth your consideration.
- Conference Folders - The Ideal Choice For Your Seminar
- Thu, 11 Mar 2010 16:32:18 -0600 - Trade shows, conferences, and seminars are events that are often planned by companies looking forward to promoting a new product line or a new service. These companies go to great lengths to make a good presentation. One item that some companies miss is conference folders. Why do companies need them? These useful products can contain the following items that tie in with them. These items consist of: notepads, pens, and many other things.
- Decorate Your Showroom With Custom Photo Wall Graphics
- Thu, 11 Mar 2010 16:32:04 -0600 - Though your car dealership might be full of gorgeous vehicles that are enough to entice onlookers to check your displays out, you still need to decorate your entire showroom. You have to make it more exciting and unforgettable for people who are checking out your vehicles.
- Tips on Promotional Coupons For Business Cards
- Thu, 11 Mar 2010 16:16:53 -0600 - Handing out business cards is one of the most common yet effective ways of sharing your company's or personal information to potential clients. It is typical for business owners to introduce their enterprise (to clients or other businesses) using these card prints. Business cards also play an important role in creating a good impression among prospective clients.
- Promotional Water Bottles - Thirst No More For Your Customers
- Thu, 11 Mar 2010 15:08:15 -0600 - You are probably wondering how promotional water bottles became an advertising item. Whoever had this idea; it is definitely a magnificent one.
- How to Make a Powerful Impression Outside the Trade Show Booths
- Thu, 11 Mar 2010 15:04:34 -0600 - A successful trade show exhibit is one that makes an impression inside as well as outside the event hall. By making the most of pre and post event marketing, exhibitors can reap increased benefits and a higher ROI from their trade show booths.
- Promotional Products Are the Best Way to Build a Brand
- Thu, 11 Mar 2010 14:58:46 -0600 - Mugs with a company logotype anyone? Are you cutting budgets this year? Are you being told to hold back on marketing spend? In tough times, the best investment your marketing department can make spells Promotional Products, and according to a recent study it's a far better and cheaper brand builder than any TV commercial or brochure.
- Putting Google Buzz to Good Use For a Small Business
- Thu, 11 Mar 2010 14:58:18 -0600 - Google Buzz has the potential to affect marketing. The buzz surrounding Google Buzz is amazing right now.
- The Orthodontist's Marketing Model
- Thu, 11 Mar 2010 14:56:45 -0600 - I thought I'd have to be content to get one referral, service that one, then go find another one. But I wasn't happy with that, because it wasn't the way the orthodontist got his referrals! He had a steady stream of referrals from his dentist, and that is the way I wanted to market!
- What to Consider When Choosing Gifts For Promotion
- Thu, 11 Mar 2010 14:54:02 -0600 - A few companies choose to give gift cards, free business services, or items like gift baskets. While these gifts are much valued, they do nothing to build consumer loyalty or improve your company's awareness.
- Market Your Brand by Using Promotional Key Rings
- Thu, 11 Mar 2010 14:50:32 -0600 - These sites are very easy to use and you will be able to find the right method and design for your key ring which will create a positive impression about your company. These websites will also give you a hand in personalizing your promotional item for consumption.
- Business Promotional Items - Catch the Appeal of Consumers
- Thu, 11 Mar 2010 14:42:26 -0600 - Business promotional items have become an important factor in the marketing campaign of a company. They have proven to help increase favorable response among its recipients and improve brand recall in almost all forms of business. Studies have even shown a higher return of investment for companies distributing promotional items than those that opt to use the traditional advertising like through television and newspapers. It only goes to show that consumers trust companies who are giving away products useful in their homes than those that are just being endorsed by celebrities.
- Promotional Products - Targeting the Market in a Unique Way
- Thu, 11 Mar 2010 14:42:07 -0600 - Even if your company is already established, it does not mean that you do not need to employ any type of promotional strategy anymore. There are various marketing tools that are available nowadays which can significantly boost the image of a business and this includes the use of Australian promotional products. These items can easily help send the message across no matter what type of products or services that your company offers.
- Network Marketing For Business and Pleasure
- Thu, 11 Mar 2010 14:38:09 -0600 - Networking on Social sites can be fun and create business for you at the same time. Network marketers that are trying to have a successful network marketing business are finding out the value social sites and are looking for ways to use it like a professional. Network marketers are wanting to know more about how to avoid the things that are looked down upon and don't want to be seen as unprofessional.
- Become a Top Wedding Planner - 5 Steps to Turn Bridal Fair Raffle Entrants Into Potential Clients
- Thu, 11 Mar 2010 14:34:11 -0600 - If you marketed your wedding planning business in a bridal fair and collected names and contact information when you raffled off a prize, you need to read this article. It may help you turn those contact names into clients.
- Printed Balloons - Reasons to Use Them
- Thu, 11 Mar 2010 14:20:56 -0600 - In a company, the employees are always expected to allocate an amount of money for advertising and promotional purposes because it is a fact that they will not survive the competitive world without employing the right marketing strategies. It therefore means that the company has to find ways to get to the people on their own to introduce the business. This is where marketing and promotional items like printed balloons help in accomplishing this objective.
- Pamper Promotional Products - Recognizing Women's Effort
- Thu, 11 Mar 2010 14:14:40 -0600 - When you think of giving away gifts as promotional items, make sure that you are creative enough to capture the consumer's desire. Promotional items are supposed to be a thank you gift given to valued clients and prospective customers for the support they gave or will be giving the business. As such, a carefully designed and created item will make the consuming market appreciative of what you will be giving. They should feel that they are valuable to the business and that they only deserve the best from you.
- Holistic Practitioners - Do You Offer a Discount For Sessions?
- Thu, 11 Mar 2010 14:13:08 -0600 - I admit, sometimes I'm skeptical when I hear a new idea. Other times it takes me awhile to implement something I've never done before in my practice. That was the case last year when I took some business coaching and my coach encouraged all the business owners and consultants (I think I was the only Holisitic Practitioner in the group) to create high-value session packages, and not just offer single sessions to potential clients.
- Viral Marketing Success Stories II
- Thu, 11 Mar 2010 14:09:37 -0600 - In this article we will continue our list off viral marketing success stories, and the lessons you can learn from them. Apply what suits you and suits your brand and take note of those who don't, often you can use them if you think hard enough.
- Promote Your Business Using Custom Logo Promotional Healthcare Products
- Thu, 11 Mar 2010 14:06:29 -0600 - Keeping the body healthy and in the pink of health is both the usual and important topics today. Everybody goes out of their way different to do something to improve their health. You can take advantage if this current trend by making your own promotional healthcare products for your business. With this, you can make your brand popular while helping your clientele maintain their healthy lifestyle.
- Under-The-Radar Marketing on Amazon
- Thu, 11 Mar 2010 13:09:09 -0600 - Amazon.com, the online book and entertainment super-store, is good for much more than shopping if you're a savvy marketer. Take advantage of community participation to gain important perspectives and feedback from your customers and competitors.
- Printed Notepads - A Simple Way of Getting the Company's Message Across
- Thu, 11 Mar 2010 13:09:04 -0600 - When thinking of a promotional item for your business, you should be very careful in considering the targeted market and what their needs and wants are. You cannot just hand out the items to consumers without knowing what type of people they are because you need to choose something that is useful for them.
- Marketing Ain't About Your Logo! It's About Your Story
- Thu, 11 Mar 2010 11:57:32 -0600 - Marketing is about the story you tell your customers, and the stories they tell about you. If there's a big gap between who you say you are and who customers say you are, you have a problem. Marketing isn't branding; it's about the story you use to connect authentically with your customers. So if your branding isn't working, the problem is your messaging.
- Water Bottles Market Your Company to the Masses
- Thu, 11 Mar 2010 11:43:11 -0600 - When you buy a newspaper ad, you pay several hundreds of dollars and you are able to market yourself to a few hundred people. Essentially, you are paying one dollar for each customer. When you advertise on television, you pay thousands and reach a few thousand.
- Guide to Using Promotional Holiday Giveaways For Business
- Thu, 11 Mar 2010 11:37:10 -0600 - The holiday season is that time of the year when everybody is in a happy mood, and wherever you go, there will always be a festive occasion. As such, you can take advantage of this occasion by making your business known to the market. Create your own promotional holiday items and make your brand popular while your clients are in a cheery mood!
- How to Find a Legal Marketing Mentor
- Thu, 11 Mar 2010 11:04:51 -0600 - With social media on the upswing and the reach of the Internet at our fingertips, it's easier than ever to find a marketing and business development mentor-whether it be in person or online. Here are a few ideas to consider on your search...
- The Three-Letter Word That Can Change Your Life
- Thu, 11 Mar 2010 10:58:07 -0600 - Are you in the sales, marketing or teaching professions? Do you ever give presentations or speak in front of groups of people? Are you involved in a personal relationship with someone? If so, then there is a three-letter word that can change your life for the better.
- How to Choose a Lanyard For Your Organization - Which Style Should You Select?
- Thu, 11 Mar 2010 10:23:06 -0600 - A laniard or lanyard, as it is more commonly known, is a type of cord worn around the wrist or neck to carry something. Lanyards have become very popular in recent years due to security issues as well as a rising interest in their convenience for holding small items that are needed daily.
- Customer's Guide For Hiring the Best Storage Facility
- Thu, 11 Mar 2010 10:21:38 -0600 - If you have been looking for a Concord storage unit then read our guide for hiring the best facility. In this article, we have included some tips to help you get the best deal.
- A Lanyard and Its Many Uses
- Thu, 11 Mar 2010 10:05:32 -0600 - A lanyard might not seem like an important product in an age when most things are computerized to some extent. The opposite is true; it is indeed a useful item.
- Jewellery Dreams
- Thu, 11 Mar 2010 10:05:11 -0600 - The most common reason for business owners and their businesses, including myself, to not reach their goals is NOT because we don't dream deep enough or real enough, but simply that the dreams haven't been defined into goals clearly. Another reason business owners give is lack of time.
- Influences of Technology on Marketing Management - Place and Promotion
- Thu, 11 Mar 2010 08:54:53 -0600 - Perhaps the biggest way that advance in technology and increased internet access has influenced marketing is through customer input and interaction with companies and product manufacturers. The internet has essentially given a voice to the consumer, as well as a great deal of information and choice about products that are sold today.
- Powerful Promotional Products
- Thu, 11 Mar 2010 08:32:11 -0600 - Promotional products above all other forms of advertising offer longevity. This has been proven time and time again. You do not need a massive budget to start and the results will keep showing for many months to come; this by far out-stretches instant advertising such as television or radio. But how can you make the promotional products you choose to have the most "bang for the buck"?
- Marketing KPIs That Drive Performance in the Right Direction
- Thu, 11 Mar 2010 08:03:53 -0600 - Two examples of ways to set up your marketing budget as a KPI model to ensure measurement of results and get a good return on your marketing effort. A retail example leads from foot traffic through to share of wallet to estimate sales opportunity and achievement.
- 101 Marketing Strategies
- Thu, 11 Mar 2010 08:03:43 -0600 - Before marketing your campaign you need the right information and places to successfully advertise your product, service or company to meet the required goal you are seeking. Below we have provided you with a 101 Marketing Strategies that include Internet marketing strategies, business marketing strategies as well as offline marketing strategies to help you meet your marketing goal.
- Pros and Cons of a Stand Alone Sales Page
- Wed, 10 Mar 2010 22:30:03 -0600 - As a product developer and seller, it can be a challenge to determine where you want to promote your products (or services). What is THE best option is to create and promote a sales page or sales letter.
- Pros and Cons of a Stand Alone Sales Page
- Wed, 10 Mar 2010 22:30:03 -0600 - As a product developer and seller, it can be a challenge to determine where you want to promote your products (or services). What is THE best option is to create and promote a sales page or sales letter.
- Boosting Your Target Market and Sales
- Wed, 10 Mar 2010 21:39:34 -0600 - Online businesses have but one or two goals and that is to increase sales and profits in the best way possible. Learn the three things you can do to help increase chances of making a sale.
- Nine Steps Towards Effective Marketing
- Wed, 10 Mar 2010 20:11:56 -0600 - Your product or service offering is the starting point of the marketing process. It is important to offer something of value to potential customers.
- Why Infomercials Work
- Wed, 10 Mar 2010 20:10:35 -0600 - Have you ever bought something on an infomercial? Chances are you have. It's truly amazing that hundreds of millions of dollars each year is spent on products sold through infomercials. It is big business. But did you ever stop to think how in 28 minutes and 30 seconds they can take you from not knowing of their product to picking up the phone and placing an order?
- Top Ten Spring Promotional Products Ideas
- Wed, 10 Mar 2010 18:31:48 -0600 - Spring is a time for hope and growth. So when thinking of ways to grow your business, consider spring themed promotional items to show off your logo, message or contact information.
- Promote Your Business Using Logo Custom Light Up Products
- Wed, 10 Mar 2010 18:13:59 -0600 - Making a brand popular to the target market often takes a lot out of the business who's making the advertisements. Most of the time, brands tend to spend a hefty amount of money in making their own marketing material. Aside from that, businesses worry too much on how to get novel, useful and effective products to do their promotions. With these in mind, promotional light up products would be perfect items that can suit to all the marketing needs of your business.
- Your Target Audience - Who is it You Are Talking to?
- Wed, 10 Mar 2010 17:38:11 -0600 - Whether you are building a bricks and mortar business or an online business - it is imperative to KNOW WHO YOUR TARGET AUDIENCE IS. Who is it that your product or service can help today? So many business people fail to understand this concept and, as a result, they are not as successful as they could be - in fact many fail. Let's look at the definition of a Target Audience and how know this can help your marketing efforts.
- Three Ways to Market For Next to Nothing
- Wed, 10 Mar 2010 17:32:15 -0600 - Getting the word out about your business without spending a fortune is a challenge for most entrepreneurs today, but it can be done. Using time, energy, creativity and a little persistence can net you new clients and improve your bottom line almost for free.
- LED Signs Are the Better Marketing Solution For a Business
- Wed, 10 Mar 2010 16:39:02 -0600 - No matter the size of a business, using LED signs will surely help an owner increase revenue and allow the establishment to grow. With an array of benefits that such a product presents, using LED lights for advertising is indeed the effective solution for a more attractive marketing signage.
- Marketing Your Coaching Business Successfully
- Wed, 10 Mar 2010 16:31:39 -0600 - Just like any business, a coaching business is not a get-rich-quick scheme; it takes hard work to put together and keep together, and takes constant marketing attention. Perhaps you have some clients you are coaching right now and you are seeing a steady stream of income. However, you need to keep in mind that eventually these clients will move on and you will need new ones lined up and ready to go.
- Choosing a Promotional Products Company
- Wed, 10 Mar 2010 15:57:56 -0600 - Promotional products have been going ever since the 18th century when George Washington used promotional buttons in his presidential election. Ever since, companies have been using give away type items branded with their logo to reinforce an advertising campaign.
- How to Easily Identify Your Target Market
- Wed, 10 Mar 2010 15:53:51 -0600 - As a new online business owner or even if you've been marketing online for a while, one very overlooked marketing strategy to attract clients and prospects is identifying your target market for your niche. Three questions have to be asked. Who is your target market?
- Maximize Your Business With Giveaways
- Wed, 10 Mar 2010 15:44:59 -0600 - By now, you've probably seen a number of Giveaway events being promoted online and promotions turning up in your mailbox every few minutes. They all have names that make them sound like they are a brand new, marvelous event and that you will lose out big-time if you don't get right over there and grab your free software and e-books.
- Marketing Made Simple For the Small Business
- Wed, 10 Mar 2010 15:10:05 -0600 - Cut through the marketing confusion. Create a market culture for all employees. Simple marketing exercises. Deliver simple marketing techniques at no cost. Create the conditions to make selling easier.
- Mobile Bartender Business Card Tips
- Wed, 10 Mar 2010 15:04:01 -0600 - Bartender Business Cards are a must for your Mobile Bartending business. Your business card will serve as a catalyst for Word-of-Mouth Advertising and Referral Marketing.
- Mobile Marketing on the Move
- Wed, 10 Mar 2010 14:35:37 -0600 - The ways of marketing have changed a lot over the years with new ways being adopted to influence the customer and reach higher sales figures. One such technique is mobile marketing. Any marketing practice in which any mobile device or network is used by organizations to effectively communicate with the customers can be termed as mobile marketing.
- Viral Marketing Vs Conventional Marketing
- Wed, 10 Mar 2010 14:35:14 -0600 - To use your marketing tools correctly you have to know the difference between them, as well as how to use each tool in a way that yields maximum effect. In this article we will discuss the difference between viral marketing and conventional marketing, and the appropriate ways to use them.
- Affordable Marketing Tools For Strip Centres
- Wed, 10 Mar 2010 14:34:44 -0600 - Today, without an effective marketing program, a strip retail centre cannot compete. Regardless of the size of a centre or marketing budget, there are ways to compete and also boost the bottom line.
- Viral Marketing Pitfalls
- Wed, 10 Mar 2010 14:34:39 -0600 - Viral marketing can be a great tool for your business, but like everything else you need to be careful when you use it. Viral marketing can backfire horribly if you use it in an irresponsible way. Here are the most common viral marketing pitfalls that you need to avoid.
- Small Business Marketing Advice - Gold Or Garbage?
- Wed, 10 Mar 2010 14:33:37 -0600 - There is no shortage of people who are churning out advice on how to do small business marketing or which small business marketing ideas will improve your business. Before you begin to utilize or implement any of their marketing tips or suggestions you need to ask yourself some important questions. You will want to use the tried and true who, where, when, why, what and how.
- You Can Market Local Business Using Online Surveys and Quizzes
- Wed, 10 Mar 2010 14:26:08 -0600 - A business website can be, and should be, used for much more than just featuring what a company does. To market local business using a few creative ideas like surveys and quizzes is not only effective but also inexpensive.
- Could This Be Blocking Your Marketing Results?
- Wed, 10 Mar 2010 14:17:02 -0600 - We could spend countless hours attracting prospects and then converting them into customers. After all of this effort some of us stop them dead in their tracks from giving us their money.
- Strategy Meets Rock and Roll
- Wed, 10 Mar 2010 13:36:52 -0600 - How can companies create raving fans like those of the Grateful Dead? It turns out, there was some structure and surprise in their enterprise.
- Using the Power of 'Social Proof' to Influence Customers and Buyers
- Wed, 10 Mar 2010 11:50:42 -0600 - People are influenced to do something by what other people do. This is known as 'Social Proof' which can be leveraged to influence customers and buyers for greater marketing and sales success.
- Your Planning To-Do List For a Teleclass Or Webinar
- Wed, 10 Mar 2010 11:39:36 -0600 - Before you decide to hold your own *free* or paid teleclass or webinar, be sure to sit down and write out a to-do list beforehand. Trust me... I've done this before and plan on hosting more and more *free* and paid webinars in the future.
- Heads-Up For Reference Groups
- Wed, 10 Mar 2010 10:57:55 -0600 - Reference groups influence people's thoughts and behaviors. However, not all reference groups are equal. Learn the four criteria for classifying reference groups and explore how to determine who is influencing your target markets.
- What the Oscars Can Teach Us About Marketing
- Wed, 10 Mar 2010 10:45:59 -0600 - Watching the Oscar's last night, I walked away with some great tips on marketing and advertising. Here is what I learned.
- Attraction Marketing Removes the Frustration of Chasing Down Your Friends, Family and Total Stranger
- Wed, 10 Mar 2010 10:36:08 -0600 - Attraction marketing is the complete opposite of what most people do in business today. Most are doing more repelling than attracting. If you're reading this you have probably been taught to hit up family and friends to buy your product, try your service and switch their plan etc, etc, etc. Whether this is the first time you have gone into business or one of multiple times, your friends and family don't want to hear it.
- Your Legacy is at Stake
- Wed, 10 Mar 2010 10:34:00 -0600 - In this article I will show you the most simple path to marketing your business you may have ever experienced. When you woke up this morning what did you think first? What was the first thoughts that ran through your mind? (OK, now we are all human- mine was Nooo! Because the puppy was eating trash- lol) what I mean is when you are finally awake and clear headed.
- Promotional Tote Bags - Convention Giveaways That Are Eco Friendly
- Wed, 10 Mar 2010 10:13:47 -0600 - How are your customers going to remember you at a trade show? We all know that that when you go to a trade show or convention that we just get a bunch of business cards and they usually end up lost on the desk or in the trash. Why not give your potential customers something that will keep you on their minds.
- The Mechanics of Promotional Pens - The History and Function of Fountain Pens
- Wed, 10 Mar 2010 10:02:18 -0600 - In today's computer age of e-mail and text messaging, the art of handwriting appears to be going out of style. Yet, it wasn't long ago that the fountain pen was "standard issue" for school children to learn proper penmanship. In spite of the emergence of the ballpoint and numerous other technological advances, these promotional pens have remained the premier choice for personalised gifts for several decades.
- Promotional Radios & MP4 Players Will Get Your Customers Singing Your Song
- Wed, 10 Mar 2010 09:47:09 -0600 - Promotional radios, MP3 and MP4 players printed with your logo and details are a spectacular way of getting your brand in front of your customers. Some are very inexpensive while others make excellent executive promotional Christmas gifts or end of year gifts for your top clients. Here I would like to tell you about some of the more popular promotional radios available to promote your business.
- Enjoy Success With Premium Business Cards
- Wed, 10 Mar 2010 09:05:38 -0600 - Have you understood the real power of a premium card and are craving to get one for yourself? But, before selecting one it's imperative to control your excitement and engage your brain.
- Marketing Basics - Mug Printing
- Wed, 10 Mar 2010 08:55:13 -0600 - Promotional mugs have become a very popular way for companies to get easy advertising. By investing in logo-printed mugs, a business is able to use them as give away items or sell them for a direct profit. Giving away printed products can be a great way to promote the company name, even though the company may be taking a loss on the price it costs to have the promotional gifts made.
- Creating a Long Term Marketing Action Plan
- Wed, 10 Mar 2010 08:54:13 -0600 - Many entrepreneurs and business owners think of marketing as an extra, an afterthought, something to focus on when there is extra money to spend on incidentals. The truth is that for a company to be successful (first and foremost) marketing matters. It is a business essential. The question should never be if a company should market, but how.
- Survey Your 'Non' Customers For More Sales
- Wed, 10 Mar 2010 08:52:22 -0600 - What can you learn from people that never buy from you? A small investment in time to survey your 'non' customers has the potential to increase your sales conversion rates and revenue without the need to spend more money on promotional activities!
- 3 Marketing Lessons From Lady Gaga
- Wed, 10 Mar 2010 08:48:46 -0600 - At just the age of 23, Stefani Joanne Angelina Germanotta more or more frequently known as Lady Gaga has rocketed to global fame is less than two years. Playing piano by ear from the age of 4, she went on to write her first piano ballad at 13 and began performing at New York nightclubs at the age of 14, she has now recently thrashed Billboard's record as the first artist to have her first five singles to each number one.
- Giving Products Away For Free - How to Do it Right
- Wed, 10 Mar 2010 08:30:19 -0600 - The concept of giving things away for free can seem completely foreign to some people, especially those who are business-minded. However, giving away promotional gifts printed with a company logo can be an excellent way to gain on-going advertising for a very low price.
- Corporate Diaries - The Perfect Promotional Gift
- Wed, 10 Mar 2010 08:29:25 -0600 - Tried and tested, the diary is probably one of the most popular choices for businesses to have branded. And with good reason, what other promo item can be used every day, all year round?
- Marketing With Printed Diaries Into 2011
- Wed, 10 Mar 2010 08:28:39 -0600 - To promote your business you need a plan to advertise both your company's product as well as your company's image. When creating a marketing plan it is ideal to consider the best way to advertise in a subtle yet effective way.
- Silicone Wristbands As an Advertising Tool
- Wed, 10 Mar 2010 08:28:26 -0600 - You can't walk down a street these days without seeing one of those silicone wristbands with some kind of writing on them. You may be wondering how in the heck they even got started at being an advertising tool. It's not as odd as it may sound.
- Which Marketing Strategy is Right For Your Business?
- Wed, 10 Mar 2010 08:28:01 -0600 - One of the simplest ways to start out with marketing your company is an effective promotional gift. Understand why with this article.
- Who Are My Key Clients?
- Wed, 10 Mar 2010 08:24:02 -0600 - An easy way to increase the efficiency of your practice is to focus your marketing attention on key clients and important intermediaries who offer great potential for high quality referrals. So how do you go about analysing and identifying key clients and intermediaries?
- Using Promotional Clothing to Promote Your Business, Brand Or Event
- Wed, 10 Mar 2010 08:10:50 -0600 - Many companies often overlook the promotional aspects of using their own work wear and safety wear to display their logo or company message, even if they have their team travelling the country, day after day and week after week. Every chance a company has to get its brand across should be taken, and we look at a few ways in which you can use your company clothing items to really get the message across. With every bit of advertising space now costing more and more, quite a few companies overlook the fact that they have a team of employees...
- The Key to Developing a Social Media Strategy
- Wed, 10 Mar 2010 08:07:42 -0600 - Social media is now making its way in invading the marketing and promotion of companies, brands and even organizations to anywhere in the world. Social media is now one of the top tools in reaching out to current and prospective customers and educating them with the kind of business that you have and the product and services that you are offering and selling.
- Lead Time Calculators Are a Great Tool to Plan Your Work
- Tue, 09 Mar 2010 22:02:26 -0600 - Promotional Lead Time Calculator Wheel and Conversion Discs printed with your company name and logo. Perfect gifts for corporate and industrial customers.
- How to Prospect in the New Economy
- Tue, 09 Mar 2010 21:48:26 -0600 - Prospecting in the new economy has changed. While buyers are slower to make buying decisions, they are still buying. Here's the key question that business owners and sales people have to ask themselves.
- Strategies That Will Have Your Customers Selling For You
- Tue, 09 Mar 2010 21:46:28 -0600 - The most successful companies have more than just customers. They have fans. These fans can be your best, least costly sales people around. This article explains just how to create such valuable customers.
- Social Marketing Superstar Using E - Book and Videos
- Tue, 09 Mar 2010 21:14:01 -0600 - Driving traffic to a website nowadays is easier. Before, the only choice we had was to play around with search engine optimization or pay per click marketing. But when the marketing tactics are becoming common, different developers are able to locate the potential crowds of buyers leading them to the desired pages you want and making them the social marketing superstar. Not only that, so that the viewers can get more benefits as well as the developers, they build opt-in forms so followers will become their loyal customer.
- Resell Business Opportunities
- Tue, 09 Mar 2010 19:40:34 -0600 - In the business world, and the way business is conducted today, many people like to go out and buy businesses with intentions to resell them down the road. Their plan is to most likely buy the business and use some different marketing techniques that they may have learned over the years, and get the business to the top of its game.
- Giving & Receiving Powerful Testimonials
- Tue, 09 Mar 2010 19:30:15 -0600 - The road to visibility for you and your business is paved with solid relationships. The days of hard selling and spam tactics have been left behind as we enter the new era of permission marketing and truth telling instead of "selling".
- Three Ways to Time Business and Product Launches Perfectly
- Tue, 09 Mar 2010 18:51:05 -0600 - Premature genius is one of the most overlooked challenges of launching new business, products and services. Launch too early and no amount of marketing and development spend will get you to take off.
- How to Advertise Your Business Year-Round With Promotional Calendars
- Tue, 09 Mar 2010 16:48:23 -0600 - Once again the time is coming up to start thinking about the holiday season and your plans for it. One of the most powerful promotional gifts you can hand out for the holidays is a calendar. Calendars as promotional gifts are very high-impact and relatively low cost way to promote your business, charity or club 365 days a year. When you give a calendar imprinted with your organization's information to a client or supplier you can rest assured that you have given them a promotional gift that they will appreciate and use throughout the year.
- Leather Business Card Holders - Know Your Quality
- Tue, 09 Mar 2010 16:37:01 -0600 - I'm a business owner and when I carry around my business cards, I always like to carry them around ina business card holder. Many people shoo away this idea, because they feel that they don't need one. Let me explain on why you should consider one.
- Making the Right Offer With Customer Loyalty Cards
- Tue, 09 Mar 2010 16:35:36 -0600 - Consumers have their own individual way they like to shop and buy merchandise. Many industries host such a vast majority of outlets making the competition sometimes fierce vying for customers and satisfaction to boost profits. This is where many companies have strategically developed customer loyalty cards in an effort to be favored over others.
- Promote a Healthier Lifestyle With Fat Belly Stress Balls
- Tue, 09 Mar 2010 15:59:05 -0600 - One of the most popular UK manufactured stress relievers is the fat belly! These fun shapes are manufactured to the highest standard and the print quality is also second to none! Whether you are promoting a gym, fat camp, a weight loss centre or a diet plan, these eye-catching shapes literally demand to be squeezed.
- 10 Promotional Stress Balls For Promoting Health Awareness Campaigns
- Tue, 09 Mar 2010 15:59:05 -0600 - It may not come as a surprise to you that one of the most popular uses of promotional stress balls is to promote healthy living. With so many heath themed stress shapes available, this makes sense. Stress toys come in over a thousand different shapes and there are plenty of health themed shapes.
- Information About Promotional Golf Umbrellas
- Tue, 09 Mar 2010 15:59:05 -0600 - There are few better ways of promoting your organization or business than with promotional golf umbrellas. Golf is a popular sport so giving these promotional gifts to your golfing customers will ensure that they are used often promoting your brand when they are. A lot of business is done on the golf course so having customers that use your printed umbrellas on the course ensures excellent brand building opportunities for your business. These very popular business gifts are the ideal corporate gift for getting your logo and details out and about.
- Peach Shaped Stress Balls - An in Depth Look at These Popular Promotional Stressballs
- Tue, 09 Mar 2010 15:59:04 -0600 - The fuzzy fruit that tastes so good and healthy fruit drinks, alcoholic cocktails and sweet and savoury food is available as a stress ball. Of course these popular shapes are not fuzzy like the real thing but they are still fun to squeeze. Just like many fruit shaped stressballs, they are popular with a lot of different types of companies. From food transport to food supply, from restaurants to popular bars and clubs, from holiday firms to organisations promoting a health lifestyle, peach shaped squeeze ball so the job brilliantly!
- Choosing Industry Specific Promotional Gifts With Purpose
- Tue, 09 Mar 2010 15:59:04 -0600 - In order to have a successful business it is imperative to show how much you value your clients, suppliers and customers because they are the lifeblood of your business. If they know how much you appreciate their time and/or custom they will continue to play a small or big role in your business's success. One way to show them your appreciation is giving them promotional gifts, which are a very customized way of saying you value their business.
- The Basics - Why Stress Balls Are Fantastic Promotional Gifts
- Tue, 09 Mar 2010 15:59:04 -0600 - Stress balls are an excellent way to relieve physical and mental stress and squeezing a malleable stress ball is an excellent distraction from a tiring day or an annoying situation. You don't have to just squeeze a stress ball to relieve your frustration; you can also toss or throw it without causing damage. Because they are small, stress balls can be carried in a purse, coat pocket or briefcase. They can also be a great source of amusement even if stress is not a problem for you.
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